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February 2009

Will Social Media Gain Wider Acceptance in a Faltering Economy?

You can’t ignore all the talk about the economy these days. With unemployment up, consumer confidence down, and the government struggling to reach a consensus on how to best deal with the crisis, businesses small and large are navigating stormy waters. But despite the dreary forecasts, I'm wondering if there isn't an opportunity in this crisis.

Dominos’ Social Media Rebound

Last April, Domino’s Pizza learned the hard way about the power of social media.

Create a policy for social media

Question: I am concerned about potential problems for my business from use by my employees of social media such as Facebook and My-Space. What...

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